Made By Block

Born in Melbourne, inspired by the world, Block is a supplier of premium, timber-engineered flooring.

Our two fold strategy is about improving the quality and quantity of Made By Block’s leads. We started by focusing on UX improvements through best practice UI and creating and implementing a lead focused landing page. Further to this, we encouraged Made By Block to update their sales funnel by making enquiries easier for potential clients to submit, with more qualified information for Block’s sales team.

We support these website and sales funnel updates with a Google Ads campaign that plays to the strengths of Made By Block’s products – high quality engineered timber floors for both residential and commercial clients.